The Power of Hello: Small Words, Big Impact

As we head into another weekend, we want to highlight something simple that can have a big impact on safety: The Power of Hello.

A quick “hello”, a check-in, or a “you alright there?” can go a long way in our venues and on the street. It’s not just great customer service—it’s a frontline safety tool.

🌟 What Is the “Power of Hello”?

It’s the practice of:

• Making brief, positive contact with someone—just a “hello”, a smile, or a check-in

• Creating a moment of connection that can help staff assess a situation, spot vulnerability, or deter harmful behaviour

• Using that interaction to either build trust or subtly interrupt suspicious intent

Why It Works

1. Deters unwanted behaviour
   Saying hello to someone looking around nervously, loitering, or behaving oddly signals: “You’ve been noticed.”
   That simple act can be enough to deter theft, predatory behaviour, or other criminal activity.

2. Opens the door for support
   For someone vulnerable, distressed, intoxicated or lost, a friendly hello might be the thing that makes them ask for help — or at least makes it easier for staff to intervene.

3. Builds rapport with regulars
   It’s great customer service that helps build a safer space overall. Regular patrons feel welcomed, new ones feel acknowledged and it helps foster a positive atmosphere.

How to Use the Power of Hello in Night-Time Economy Settings

• At the door:
  Greet people warmly — especially those who seem alone, intoxicated, or unsure. It creates a human moment and gives you a chance to check how they’re doing.

• When people leave:
  Saying goodbye or asking if someone has a way home can reveal potential vulnerability or flag if someone is heading in a concerning direction (like toward the beach late at night).

• In problem-prone areas:
  A quick hello to someone standing around, looking at bags or phones, or lingering near exits can disrupt suspicious behaviour and show staff presence.

• With repeat individuals:
  Acknowledging people you’ve seen before—especially those involved in ASB—can serve as a soft way of asserting awareness without confrontation.

This isn’t about adding another job to your list. It’s about using the moments you already have—greeting at the door, chatting when people leave, or checking in if someone’s hanging around. These small acts of good customer service can have a huge impact on safety and security.

Good to Remember

• It’s not about confrontation—it’s about connection and awareness.

• It takes seconds, and it’s often safer and easier than jumping straight into intervention.

• It can prevent incidents, build trust, and sometimes even save lives.